Sunday, May 17, 2020

Media Influences on Childhood Obesity - 1272 Words

Recently my 13 year old brother received his second phone, an IPhone 4s. I could not believe it a 13 year old carrying around one of the best pieces of technology in our world. Since then my brother’s free time outside running around has decreased drastically. His eyes and hands are glued to his IPhone 4s. Finding him playing basketball or throwing a football around in my yard when I go home on the weekends has become less and less. This is just one of thousands of children whose physical activity has suffered due to technology. Today our society has created the perception to children that without the latest technology they are not ‘cool’ or even worse poor. Kids then beg their parents for updated technology in order to fit in. Face it†¦show more content†¦Ã¢â‚¬Å"A recent examination of the nutritional content of food ads during children’s programming found that 72.5% were for high-calorie, low-nutrient products; 26.6% were for high-fat or high-sug ar products: and just 0.9% were for low-calorie, nutrient-rich products† (Powell, Schermbeck). Even web sites promote unhealthy food products which create a bad perception for a healthy lifestyle for kids. Gaming web sites particularly, market poor-nutrient foods targeted for children. Research has shown that food advertising companies have strategized an effective selling plan towards children. Companies rely on features that appeal to children: happy, colorful, vibrant, exciting and fun. There are very little food product advertisements promoting fruits and vegetables. These influences shape children’s nutritional knowledge, eating practices and weight status. All in all television exposure is linked to diet misconceptions. The misconceptions have a domino effect on children’s food preference and choices which then poorly effects children’s unhealthy weight status. The obesity epidemic needs to be controlled one step at a time. The first step includes eliminating the multiple influences encouraging children to eat these low-nutrient, high-calorie food items. Two distinct ways to terminate media as a contributor to childhood obesity is to limit screen time and limit unhealthy food advertisement to the youth (Kunkel).Show MoreRelatedHealthy Choices for Better Living Essay1588 Words   |  7 PagesDoes the media truly influence and play and key role in childhood obesity? Can we hold the media responsible for our food purchases and meals that we as a society choose to provide our children? Certainly there are a multitude of influences in the media and yes, they are geared toward our children. Commercials ran during children’s programming appeal to our youth with catchy jingles, bright colors and actors promoting these products that portray popular characters on our children’s favorite showsRead MoreChildhood Obesity And Its Effects 1551 Words   |  7 PagesChildhood obesity has become an epidemic in our nation. Currently, more than one in six American children is obese, which is three times the rate as that of the 1970s [1]. Obesity contributes significantly to cardiovascular disease, different types of cancers, as well as diabetes. About 70% of obese children/adolescents have at least one risk factor for heart disease, such as hyperlipidemia and hypertension, and almost 40% of obese youths have at least two additional risk factors. Increase in ratesRead MoreChildhood Obesity And Overweight And Obesity Essay1138 Words   |  5 PagesObesity has become one of the number one factors affecting today’s youth. Numerous factors contribute to childhood obesity such as, poor lifestyle choices and the lack of exercise. In the article Harrison et al. (2011) indicates in order to understand why childhood obesity and overweight are on the rise, we first need to establish the factors that contribute to this dilem ma. There is no doubt that nature and nurture contribute to childhood overweight and obesity; that is why researchers developedRead MorePsy 200 Article Critique : Obesity And Obesity Essay938 Words   |  4 PagesArticle Critique #1 Obesity has become one of the number one factors affecting today’s youth. Numerous factors contribute to childhood obesity, such as; poor lifestyle choices and the lack of exercise. In the article Harrison et al. (2011) indicates in order to understand why childhood obesity and overweight are on the rise, we first need to establish the factors that contribute to this dilemma. There is no doubt that nature and nurture contribute to childhood overweight and obesity; that is why researchersRead MoreChildhood Obesity : A Developing Problem1197 Words   |  5 PagesObesity in America is a developing problem, and not just in adults. Today, one in three American children and teens are either overweight or obese; almost triple the rate previously in 1963. Child obesity has expeditiously become one of the most genuine health challenges of the 21st century (â€Å"10 Surprising Facts About Childhood Obesity†). Physical inactivity, race, junk food in schools, the mass media, and t he child’s parents flaws are all factors that have resulted in the prevalence of childhoodRead MoreMedia Coverage Of Childhood Obesity941 Words   |  4 Pages Media coverage contributes to how childhood obesity is framed and stigmatized in Canadian society. The media contributes to changes in popular culture, which can affect how the dilemma of childhood obesity is viewed and addressed. Several forms of media, including campaigns, social media, and the news help to construct popular opinions when looking at the issue. The views provided by different media platforms and organizations help to frame the problem of childhood obesity, and address the problemsRead MoreArgumentative Research Paper On Childhood Obesity1555 Words   |  7 Pages Argumentative Research Paper: Childhood Obesity Issac Jones ECPI University ENG 120 Advanced Composition M. Barnes June 11, 2017 Health has become a very popular topic in today’s society; how to lose weight, healthy body mass index, proper foods to eat to give your body nutrition, certain exercises to help lose weight here or gain muscle there, lower prices for a gym memberships, it seems to be a topic we are hearing about all the time now. However,Read MoreFast Food And Childhood Obesity1166 Words   |  5 Pages â€Å"Childhood obesity is a serious epidemic, affecting children across the world. In our country alone, 17% of all children and adolescents are now obese, triple the rate from just a generation ago† (Centers for Disease Control and Prevention [CDC], 2011). This drastic increase leads researchers and ordinary citizens alike to speculate about possible causes. Fast food consumption is one potential cause that has received widespread attention. Many researchers have looked at the relationshipRead MoreHow Do Television Advertisements Affect People s Health And Its Significance1684 Words   |  7 PagesHow do Television advertisements affect people’s health and its significance in relation to childhood obesity? Introduction: Child obesity is undoubtedly one of the most controversial issues in modern society, and has been labeled as one of the most serious health issues. Overweight and obese children generally grow up to be overweight and/or obese as adults, who are highly likely to be predisposed to health disorders such as diabetes, cardiovascular disease and other sorts of illnesses. With fastRead MoreEssay on Are Parents to Blame for Childhood Obesity?1489 Words   |  6 PagesChildhood obesity is an epidemic in the United States. One out of five children in the U.S. are obese. In fact, â€Å"Approximately 17% (or 12.5 million) of children and adolescents aged 2—19 years are obese (Obesity rates among, 2011). The childhood obesity rates have steadily risen since 1980 and many children are now suffering from what were once thought of as adult illnesses, such as elevated cholesterol levels, hypertension, arthritis, and diabetes. Several internal and external factors contribute

Wednesday, May 6, 2020

Customer Relationship Management ( Crm ) Essay - 769 Words

Deepali Lal Whether you are riding a bike, eating at a restaurant, or shopping, it all involves marketing. It affects people every day, whether they notice it or not. Some important concepts covered within the last few chapters are target markets, customer relationship management (CRM), technology and breakthrough opportunities, building relationships with customers, and most importantly, customer lifetime value. Target markets are part of a marketing strategy. It is a â€Å"fairly homogenous group† of customers who a company wants to appeal to (pg 33). To determine their target markets, companies look at age, location, gender and etc. For example, a firm that sells winter apparel will target customers who live in cold regions. Also, I have seen people of all types of ages using e-readers such as the Kindle. They were originally marketed towards younger people who are well versed with technology. However, it also appealed to elders, highly educated and rich people, thus expanding the targ et market. When selecting target markets, companies have to segment them. Furthermore, I shop online frequently, especially at Amazon.com. Every now and then I get emails from Amazon with recommendations of what else I should buy based on my previous purchases. This approach is called Customer relationship management (CRM), which is where the â€Å"seller fine-tunes the marketing effort with information from a detailed customer database† (pg 108). This is a type of clustering technique. When IShow MoreRelatedCustomer Relationship Management (CRM)845 Words   |  3 PagesRM stands for Customer Relationship Management. It is an approach used to learn more about customers needs and manners in order to develop stronger relationships with them. Good customer relationships are at the core of business achievement. There are many technological mechanisms to CRM, but thinking about CRM in mainly technological terms is a mistake. The more useful way to think about CRM is as a calculated process that will help you better understand your customers’ need s and how you can meetRead MoreCustomer Relationship Management ( Crm ) Essay831 Words   |  4 Pages CRM: Customer Satisfaction, Customer Loyalty, and Firm Profitability Customer Relationship Management (CRM) is a tool that helps track, manage and supply information about customer’s interactions with an organization to help contribute to customer satisfaction that leads to customer loyalty. Additionally, CRM programs provide tools and applications designed to target their efforts on the most profitable customers, target new potential customers, and generate sales and maintain relationshipsRead MoreCustomer Relationship Management ( Crm )1510 Words   |  7 Pages1) Introduction: Customer Relationship Management (CRM) is a key business strategy that optimizes customer experience and increases service or product value. CRM represents a function that relates customer satisfaction, customer behaviour, customer value and profit of an organization. The main goal of integrating CRM software is to improve the sales functionality, such as providing real time customer data history to the sales departments. Other benefits of CRM software include impro ved targeted marketingRead MoreCustomer Relationship Management ( Crm )857 Words   |  4 PagesCustomer Relationship Management (CRM) The most important aspect of any company that is involved in medium to big projects, is the company’s relationship with its clients. It is so important that companies like BNSF Railways, which was awarded Customer Relationship Management Excellence Awards in 2006 by Gartner Inc. (Schwalbe, K., pp 56, 2010), boosted its sales by simply investing more in customer relationship management. To reinforce the importance of CRM, studies conducted by HUFS College ofRead MoreCustomer Relationship Management ( Crm )1583 Words   |  7 PagesChapter 2 : CRM study 2.1 Defining CRM Customer relationship management (CRM) is an approach that company’s use to manage, analyze and interact with customers. It refers to the practices, strategies and the technologies used by companies to understand the customer’s needs and behavior in order to create and build relationships with customers and to follow them throughout the customer lifecycle with a focus on increasing retaining customers with driving the sales growth. The idea of a CRM system isRead MoreCustomer Relationship Management ( Crm ) Essay1406 Words   |  6 PagesCustomer Relationship Management (CRM) may be methodology} that supports degree organization’s decision-making method to retain long-term and profitable relationships with its customers. Some define CRM as simply a business strategy whereas others define it as a data-driven approach to assess customers’ current desires and gain The common variations of CRM include: operational CRM (O-CRM); analytical CRM (A-CRM); collaborative CRM (C-CRM); e-Commerce CRM (e-CRM); and mobile CRM (m-CRM) OperationalRead MoreCustomer Relationship Management ( Crm )3159 Words   |  13 PagesCustomer Relationship Management (CRM) is a strategy for operating all your enterprise’s relationships and interactions with your clients and future clients (What is CRM.) The CRM industry has been molded by monolithic trends over its lifetime. Back in the late 90s, intranets, extranets and the internet altered CRM into more collaborative approaches. The move to cloud has transformed CRM and the relative merchant success. It has definitely encouraged several more users to implement CRM solutionsRead MoreCustomer Relationship Management ( Crm )1456 Words   |  6 PagesIntroduction Customer Relationship Management (CRM) is significant in the service marketing these days, customers are the major element that relates to the company growth and profits. Understanding the customer purchase behavior and relationship is a key of success that commonly indicates the B2B B2C relationship management. CRM system provides the customer information that shows what customer wants and needs, and help sales person to increase the customer relationship with the organizationRead MoreCustomer Relationship Management ( Crm )1223 Words   |  5 PagesCustomer relationship management (CRM) is an essential part of every modern business. At the beginning of 21st century, the customer power dramatically increased due to Internet and technology development. The objectives of CRM are to build profitable and long-term relationships with customers. CRM is a complete system that provides a 360-degree view of the customer. It is also a method that tends to capture the experience of the consumers, and gain their trust to remain loyal customers. It is alsoRead MoreCustomer Relationship Management ( Crm )869 Words   |  4 Pageswhat the customer wants from them. Many companies have come to realize that customers and the service they receive are very important in expanding their brand. Because of that recognition, most businesses of the twenty-first century have developed customer relationship management (CRM) initiatives to better relate to their customer bases. What does customer relationship management (CRM) mean? Kurtz defines CRM as a set of strategies and tools that companies use to learn about customers (Kurtz, 2015

Leadership and Ethical Decision-Making

Questions: 1. How will you define managements role in the implementation of the code of conduct? 2. What do you feel is a successful communication plan for this project? 3. How will you educate employees on the code of conduct? 4. How will you assess compliance? 5. What are your recommendations for dealing with change management? Answers: 1. Organisations need ethical code conduct because it provides the organisation with guidance and sustenance that helps the company individuals to make decisions and carry out implementation that are compatible to the values of the organisations (Berry, 2007). For a code of ethical conduct to be operational, it must be endorsed and defended right through the administration. Managers and workforce, at all ranks, must be offered with the essential training and sustenance, and the code itself need be sustained by suitable corrective and speak up procedures. The tone at the top level managers must pervade through the establishment and the code must be preserved by everyone. A code of ethical conduct may be realised as a contract'. Amid all those within the administration, as well as a declaration of third parties regarding the morals they might imagine of the establishment and those contained by it and allied with it (Maddalena, 2007). There may also be a burden on certain participants who wish to demeanour business within an ethical setting. But, as well as an indication argument within a punitive process, and a clear declaration of the ethics of behaviour probably. A code of ethical conduct is a device available to the establishment for actually manipulating the conduct of staffs, management, subcontractors and other higher or lower authorities. It forms a constituent of a system that targets to adopt the ethical behaviour. Aids may even be descended from recruits who, on departing the organisation, will be predisposed to converse in more propitiously of the establishment and its ideals. 2. The organisation will necessitate an approach for communicating the code to those moved by it. Official training is deliberated. Though, thought should first be given to how preliminary consciousness of a code of ethical conduct should be conveyed around. In bigger organisations, many of those administered by the code would have been made conscious of it at the flinch of the conference procedure (Mills, 2003). For others, their presentation to the code should highpoint the aids of partaking a code. How it will improve the standing of the establishment by introducing lucidity, and endorse widely held morals such as fairness and admiration throughout. Rather, a range of means should be used for broadcasting a code of ethical conduct. Hard copies should be kept in dominant and easily available sites. But, as the manuscript will not be an extensive one, it might be suitable for minor organisations to allocate it to all those openly affected by it. The code may be dispersed to external shareholders in the electronic method (Ncube Wasburn, 2006). The administrative body in precise should be made mindful at an early phase of whom to interaction, on an intimate foundation, if they have any questions. In some associations, this might be a personal advisor. If the procedure is conducted industriously, the outline of the concluding code should be received by all those moved. Having advanced a strong code of ethical conduct, it makes decent business sense to issue it on the organisation's website. To exemplify to attentive third parties counting existing and possible customers and dealers that an organisation that abides great prominence on high values of ethics and performance (Nikoi, 2009). This will also direct an optimistic message to individuals considering looking for service with the establishment. And, with respect to other readers, printing the code may even support the execution of the organisations anti-fraud and inducement policies. 3. Training is an important step in introducing a new code of ethical conduct. It is important to explain the rationale behind the implementation of a code what it is intended to achieve, and why a principles-based approach has been adopted. Furthermore, users of the code will benefit from practical training on how to make ethical decisions (Selart Johansen, 2010). If employees together with their managers and subcontractors have received appropriate training including practical exercises and had the opportunity to raise any concerns, then the process of embedding the code into the organisation has already begun. Without appropriate training, there is a risk that the introduction of the code will be perceived as authoritarian, or there may be a misconception that its sole purpose is to remedy the unethical conduct of the past (Stenmark Mumford, 2011). It is vital that the training sensitively addresses these issues, explaining how the code is to be used in the exercise, and making well-defined that it relates to everyone. Training sessions also offer a chance to test the code and classify any unobserved flaws in the conscripting of the code. In actual, training is likely to be more operative if it integrates practical instances in the form of case studies demonstrating circumstances that the organisations personnel and subcontractors may come across (Wells, 2003). Those joining the training should be asked to express their sentiments before possible alternate resolutions to the predicaments in the case studies are provided. Sophisticated levels of contribution incline to arise from deliberations in smaller groups though thoughts emerging from those debates may also be fed back to the larger assembly (Stenmark Mumford, 2011). In this way, the use of significant case studies improves the ethical compassion and assurance of staff and other employees of the code. 4. Irrespective of the size of the organisation and the capacity of feedback amassed on an ongoing footing, a code of ethical conduct must be evaluated at consistent interludes to certify that it is still fit for resolution (Selart Johansen, 2010). To some degree, the review course should again comprise workforces. They may well be best enlisted to comprehend the matters, grant ideas and propose suitable enhancements. The periodic review development may dynamically seek criticism from personnel. A review of other stakeholders will produce evidence, as well as delivering a customer relations prospect. The organisation may also target its code of ethical conduct contrary to those of comparable organisations, participants, clienteles, contractors, etc. (Nikoi, 2009), with an assessment to recognise any areas where assured amendments could be made. 5. Regardless of the way the change instigates, change management is the procedure of taking an intentional and organised method to help support an organisation with the change. In its most modest and operative form, change management encompasses occupied with a corporations stakeholder assemblies to help them recognise what the change connotes for them (Ncube Wasburn, 2006). Facilitating them make and withstand the changeover and operational to overcome any defies concerned. From a management standpoint, it comprises the organisational and interactive modifications that need to be made to adapt and withstand change. References Berry, G. (2007). Adding ethical consideration to the decision-making process: A leadership challenge.Journal Of Leadership Studies,1(1), 45-50. doi:10.1002/jls.20007 Maddalena, V. (2007). A practical approach to ethical decision making.Leadership In Health Services,20(2), 71-75. doi:10.1108/17511870710745402 Mills, A. (2003). Ethical decision making and policing   the challenge for police leadership.Journal Of Financial Crime,10(4), 331-335. doi:10.1108/13590790310808871 Ncube, L., Wasburn, M. (2006). Strategic Collaboration for Ethical Leadership: A Mentoring Framework for Business and Organizational Decision Making.Journal Of Leadership Amp; Organizational Studies,13(1), 77-92. doi:10.1177/10717919070130011001 Nikoi, A. (2009). Ethical Leadership and Business Decision Making in Contemporary Times.IJBM,3(10). doi:10.5539/ijbm.v3n10p183 Selart, M., Johansen, S. (2010). Ethical Decision Making in Organizations: The Role of Leadership Stress.J Bus Ethics,99(2), 129-143. doi:10.1007/s10551-010-0649-0 Stenmark, C., Mumford, M. (2011). Situational impacts on leader ethical decision-making.The Leadership Quarterly,22(5), 942-955. doi:10.1016/j.leaqua.2011.07.013 Wells, B. (2003). Leadership for Ethical Decision Making.Am J Pharm Educ,67(1), 3. doi:10.5688/aj670103